Identifying assets that can be leveraged into additional revenue.
Using industry and client research in combination with our analytical and business development skills we identify the areas of your business that can be leveraged into increased top line revenue.
Common Client Assets
Product Assets
Do you have product/service superiority?
- Patents
- I/P
- Product quality
- Product mix
- Service quality
- Packaging
- Nomenclature
- Price/value
Brand Assets
Do consumers know and recognize your brand?
- Brand name
- Logo
- Packaging
- Brand image
- Unique benefit
- Propensity to Buy
- Loyalty
Marketing Assets
Using a full arsenal of marketing tools?
- Sales Aides
- Social Media
- Advertising
- Publicity
- Sales Promotion
- Merchandising
- Direct Marketing
- E-commerce
